From today to February 2, Telnic, the registry operator for new “.tel” domains, is beginning to accept applications from trademark owners. At the moment, only trademark owners can apply for a domain in order to protect the intellectual rights of the companies. On March 24 registrations will be open to everyone.
According to Telnic’s chief executive Khashayar Mahdavi, “the launch of .tel represents the most significant innovation in the domain-name system (DNS) since the advent of .com. Essentially, the .tel offers businesses of all sizes a fast, efficient, adaptable and intelligent service that will let customers interact with them in any way they want.”
The new top-level domain extension will store all the contact information of a person or company in one online location (including phone, fax, postal address, e-mail…), so this information will be accessible from any device with an Internet connection.
The new .tel domains also represent a technical revolution. Thanks to the technological convergence, it is foreseen that each device can select the more efficient way to connect to the .tel domain. Besides that, .tel domains don’t need a hosting provider because the information will be stored directly in the DNS (Domain Name System) without the need to build, host or manage a Web site.